Tips

If you’re planning your next conference and unsure of what promotional products you need read on to find out products every conference should have.

Customised Lanyards

Customised lanyards are simple items but so effective! They enable you to easily identify guests, staff, security and much more while showcasing your company. They are extremely useful as they also allow you to carry things like pass cards, tickets, pens and keys. Everyone loves this concept as nobody wants to risk these things falling out of their pockets at a conference, people would struggle to find them ever again!

Logo Emblazoned Notebooks

Everyone needs to take notes and write down ideas, hence why logo emblazoned notebooks are a must have at your conference. Having them from the get-go at your expo or conference encourages your customers to use them there and then. This consequently means they will continue to use the notebook, branded with your company’s logo, once they have left.

Cheap Promotional Pens

Cheap promotional pens are a must for every conference regardless of the industry. Everyone uses pens daily making them a great way to promote your business. You can have them as a giveaway gifts as they do not break the bank then you have automatically given your company a huge boost. Customers will take these pens everywhere. Therefore a wide variety of people will end up seeing your brand. They are a no-brainer!

 Branded Confectionery

 Who does not love candy?! Promotional confectionery is a great way to get customers attention. Personalise them with your company logo and your guests will be sure to appreciate them! You can get our branded confectionery in a range of packaging such as cello bags, plastic tubes and glass jars plus many more options, so there is a product to suit everyone’s requirements.

 Custom Printed Toys

 Lastly, but not least, is promotional toys. It doesn’t matter what age you are targeting there are fun toys adults and kids will love. Toys are perfect for marketing use as they are well shared meaning your branding is exposed, not just to your customer but to anyone else that wants to share a good time with them. This, therefore, doubles your marketing exposure! Another no-brainer!

Read on for more information about three of our favourite promotional products which can be used around the house.

Pen and Tape Measure Combo

This Pen and Tape Measure Combo item is brilliant for around the house. You don’t realise how many things you use a tape measure for and you’re always sure to need a pen at the same time. It is an ideal size and isn’t going to take up tonnes of room in the kitchen drawer which is always handy! You can get this in four colours and of course, it can be customised with your logo.

Roma Pizza Cutter

Who doesn’t love pizza? The Roma Pizza Cutter is a classic item that is used in nearly every household! Whether your vegetarian, vegan or an omnivore you can eat pizza so what better promotional item to have… This product also suits people of all ages so will be a huge hit all round. The branding area of this product is a perfect size enabling you to showcase your company logo.

Compact Promotional First Aid Kit

The Compact Promotional First Aid Kit is an essential item in any household. which makes it an ideal promotional gift. It is practical and bound to be used. You can even take this on holiday with you as it is compact and does not take up a lot of room! It contains everything you would need for everyday accidents which is why it is one of our favourite promotional items. It can be custom branded with your company logo and are perfect for companies in the medical field and travel industry.

Are you struggling to decide on how to brand your promotional stubby holders? Hopefully this helps you decide as we offer different types of branding to suit everyone’s needs.

Single Colour Printing

Your first, lower costing, option is to have your logo pad printed or screen printed in a single colour. If you have a tight budget but still want an effective and eye-catching stubby then this is what you’re after! Sometimes keeping it classy and simple is the best way to grasp people’s attention. Our Cheap Printed Stubby Coolers are a perfect example of this type of branding.

Full-Colour Branding

Your other option is to go all out with a full colour print. This is extremely popular however more expensive. This type of branding enables you to fully customise your stubby holder therefore, showcasing your corporate image. Our Stubbies Full Colour Printed are brilliant example of this form of branding.

Whether you want to go for something simple yet effective or a striking design we are sure to meet your requirements. Contact our sales team today for more information on custom branded drink holders.

Whether you are giving a speech, making a demonstration or just setting up a stall, conferences are a great place to get your organization's message out. But it's one thing to get that message to potential clients and customers, and another thing to make sure they remember you. How can you make sure that what you say sticks? The answer is to follow up on your pitch with a tangible object that reminds people of what you said. Or better, use a range of tangible objects to remind people of your company, your message and your product.

Custom Printed Items for Corporate Functions

Having given your pitch verbally, make sure that people have your words in written form. Use our print services to ensure that you have quality fliers, pamphlets or even posters bearing your message. If you're giving a presentation, this is an extremely important step in consolidating the audience's awareness of your brand. To make sure these papers don't get lost, try tucking them into a printed folder.

Branded Pens and Notebooks

Yes, these are a bit of an obvious one. Branded pens and notebooks are used in promotions everywhere. But the fact of the matter is that there's a reason for that. After all, it's very difficult to have too many pens or notebooks, and this leads to a very high uptake rate when branded pens and lanyards are being handed out. People at conferences need to write notes and exchange contact details with colleagues, and so these items will often see immediate use.

Custom Printed USB Keys

The high-tech equivalent of the pen-and-notebook combo. USB thumb drives are always popular, and best of all you can order them with your presentations, prospectuses, catalogues and other files preloaded onto them. With your logo on the outside of the drive and your files on the inside, it will be hard for people to forget you.

Logo Printed Mugs

If there's one thing conference goers need more than pens, it's something to drink coffee from. Caffeine makes the world of a conference go round, and quality coffee cups will be taken back to many offices and kitchens when the conference is over. For extra impact, PromoPlanet also provides mugs with chocolates or candy inside them.

Promotional Tote Bags

Well, now that you've given the conference attendees all those things, they're going to need somewhere to put them! Conference tote bags have a large branding area which has the advantage of showing off your logo whever their owners go. A high quality tote bag will be in use for ages after the conference is over, used for shopping, trips to the library and other small tasks. This keeps your logo visible for longer, both in the mind of the tote bag's owner and anyone they pass in the street.

So next time you’re organising a conference, think of PromoPlanet. Remember: it’s not enough to be heard. You also have to be remembered.

Leather gives any accessory a luxurious look and feel, durability, and you an elegant appearance. Whether your item is genuine leather or faux leather, you’ll want to keep it functional and looking brand new. So how do you maintain that fresh, elegant look? Here are our top tips to care for your leather accessories.

Moisturise with Oil and Conditioner

Much like our skin, all types of leather need good, conditioning moisture. So while we need to keep our leather dry, we don’t want it to get too dry. What happens when leather get too dry? The fibres in the material break instead of stretching - which is particularly the case for fake or faux leathers, which against popular belief are less durable than genuine leathers. Once the fibres begin to break you will see permanent cracks on the surface, hence why it's important to take care of your compendium units early.

When applying any care product, a less visible patch of the material should be tested 24 hours before ensure there aren’t any undesired effects.

Apply Oil

Many types of oil, when applied to leather, will create a protective barrier from moisture-zapping UV sun rays.

Apply Conditioner or Polish

Dozens of products are available in the market for leather products. When applied, such products will keep the fibres soft and supple. Other benefits include forming a protective barrier against water and scuffs or scratches.

Keep Leather Dry

If you get caught in the rain or spill coffee at your desk, it’s possible to damage especially genuine leather by getting it too wet. When this happens, allow ample time for your accessory to dry thoroughly and slowly. Speediness in drying is more harmful to the material; normal room temperature air is best. Keep in mind, during the drying process your accessory should be stored in its natural position, so the material does not stretch the wrong way.

Clean Spots Gently

The best way to remove dirt and dust from leather is warm water and gentle wiping. Use of standard household soaps and chemical cleaning products is much too harsh but more importantly will have too much of a drying effect afterwards if your cleaning product isn't a moisturising one. Don’t forget to be gentle! High pressure can damage or remove the finish.

Removing Ink

When it comes to stains, warm water won’t work. There are many different tips for removing stains like pen ink from leather on the internet. No matter which method you choose, remember our first few tips to let it dry naturally and replace the moisture.

Protect from Sun and Severe Temperatures

The sun’s UV rays affect the molecules in the fibres, which can lead to cracking or bubbling of the finish. Severe heat or cold work similarly so you should not expose your leather to either for too long.

Don’t Overstuff

Leather, specifically genuine, stretches but does not stretch back. So it’s best to avoid adding overstuffing your accessories with too many items.

All Room to Breathe

Back to our first tip, a well-moisturised leather needs air and ventilation for the moisture to move and spread naturally through the fibres.

When preparing for an expo or large scale event it is important that the bags you issue to your visitors and staff meet your requirements. After all, tote bags vary considerably in size and depending on what you have planned for your recipients during the day those bags might need to store quite a bit of written material or marketing merchandise. So where do you start?

Gusset or No Gusset

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The biggest question is whether or not you require a tote bag with a gusset. The gusset feature allows for the tote bag to expand considerably which is handy when your recipients have to carry around larger objects that perhaps don't fit nicely into a standard bag without a gusset. However, if you're only handing out documents a gusset (which can add a few cents to the cost of each bag) might not be necessary at all.

Non-Woven or Calico

The other main decision you have to make is what material you'd like your tote bag made out of. Non-woven bags are popular at supermarkets and are available in a huge variety of colours. Many of our non-woven units are also made from recyclable material, so they're not a bad option for nature either. But plenty of people also enjoy the calico option, which are only available in a natural colour. While a little more expensive, the natural material used in calico is popular with recipients and their rustic look is perfect for events going back to basics.

Print Colours

Finally, you need to decide how many colours you would like printed on your bags and whether or not you need printing on both sides of the units. The more colours and positions, the higher the general cost per unit. If you're working on a budget a single colour print is very effective and doesn't break the bank.

So there you have it, the main decisions to work through when you're after promotional tote bags!

Do you want to get your team their own compendium with your company branding but worried about costs? Well, worry won't get you anything cheap either but surely a couple of budget friendly options will do!

Style and quality doesn't have to be sacrificed  when getting a budget priced compendiums. These options are made from non-leather materials such as Koskin and Ultrahyde which are some of the most popular type of artifical leather that gives the compendium the leather-like look and finish. 

These non-leather alternatives gives the same stylish look and feel of genuine leather without paying the "price". Take this Custom Printed  Zippered A4 Compendium as an example. It is made from Koskin with white stitching and grey EVA interior contrast panels. It features internal gussested pocket, pen and business card holders as well as a lined pad which inserts from the top. 

There are also alternatives made from nylon with leather-look accents.

Apart from the material used, these are also Australian made, of high quality and made to last. They are available as pad covers and zippered compendiums in A4 and A5 sizes.Branding options are the same as the genuine leather compendiums such as screen or pad printing and debossing.

So who can tell that your stylish compendium is budget friendly?

 

 

 

 

Starting a business will be quite challenging and there is one way you can establish our brand by promoting as much as you can. At this point there is no room for feeling inferior to other brands. The important thing is you get your brand across and make sure you are in the minds of your target customers when the time to make a buying decision comes.

If you're under tight budget, creativity should step in. You need to make sure your advertising products and material will grab customer attention and convert it into sales. Consider the following suggestions.

1. Choose the right FONT - whether ordering a promo item or putting up huge billboard, make sure the font you choose for your artwork and logo reflects your brand's personality. Choose a font thats attractive and easy to read. For instance, Helvetica is great in either small or huge prints.

2. Simple is BEST - although its tempting to give all you've got, your promotional merchandise should be designed simply. Avoid clutter that makes customers confused with your message. Consider Nike and how they managed to build a brand with a "check" logo.

3. Do not suffer for identity crisis - always consider an unified approach, meaning you should not confuse your customers with different artwork/logo/colour scheme design. After all, there is a reason why companies like Coca cola have never veered away from their first brand design.

Create strong brand awareness by constant and consistent exposure of your brand to your target audience. They should see your brand as they sip morning coffee (logo on coffee mug); as they charge mobile phone in the car (printed car charger); as they open their drawer (branded key ring); or whenever they make phone call (logo on mobile phone case) etc.

All these can be achieved with inexpensive but useful and sensible merchandise that are part of our everyday live. If you are new player remember the old adage "first impression lasts" still holds true.

Improve Your Marketing Campaign with Brandable Items

Once you have establised your brand in the hearts and minds of market, dont be lulled into thinking that you will hold that position forever, without continuous effort.

Be a prominent name during public events by supporting local charities, sponsoring sports community or donating items at school affairs etc. More than creating brand awareness, you will establish your brand in the eyes of public. Promotional items are way more affordable than broadcast media ads and are just as effective in building and sustaining recognition of your business.

A lot of businesses make the mistake of ignoring the benefits of marketing via promotional merchandise. But studies have clearly shown that branded merchandise can be much more effective in promoting products and services as compared to traditional print and televisiion marketing.

It is also not surprising why customers love them. They are essentially gifts and its everybody loves receiving one. Consumers tend to check out the company from whom they receive such merchandise and are likely to be converted into customers.

In addition, businesses save more in the long run because these promo products are designed to be used for a long time displaying the brand for the said period continuously. Plus they have the added advantage of being able to fit to any budget. You can five away budget writing instruments and you are guaranteed to enjoy more marketing mileage even with only a small budget since these customised products are known to delivery a much lower cost per impression compared with other media.

It is smart to choose fun

Of course, when it comes to product choice, there are plenty of tricks to maximise brand exposure. One such technique is to make sure you choose an item which offers pleasure while functioning as a marketing tool.

Promotional items which make recipients smile for the cute or outright funny design are found to have a huge impact on consumers. They tend to be remebered more because of such positive emotions evoked which certainly bodes well for your business.

It would also be a good idea to be a bit witty with your messages. With the visual appeal and mental exercise, brand recognition and recall will certainly be improved. If your company has a catch phrase that you want customers to remember, be sure to include them in every marketing strategy.

Other important facts to keep in mind

Of course when it comes to product choice, there are plenty of tricks to maximise brand exposure. One such technique is to make sure you choose an item which offers pleasure white working as marketing tool.

Consumers also prefer personalised products which offer them comfort and convenience. Obviously, any business would want their brand associated with such positive qualities. You can simply look for items which do not only make a customer feel good but also can be used in a practical sense. Make sure your brand is displayed prominently so that the same recipient comes into contact with your brand on a daily basis. Visible brands also attract more consumer interest especially when the items are displayed continuosly