Interesting Facts

Cooking has always been a passion of mine and for those of you who view cooking the same way as I do, you know how pleasurable it is to labour in front on the stove and happily create delicious meals from scratch.

With all the many kitchen tools and gadgets, there is only one accessory I cannot live without - the apron. Yes, this small piece of fabric, which is primarily designed to protect your street clothes, is an absolute essential. These aprons have actually come a long way. To understand what I mean, check out this brief history of aprons.

The Apron of the Old Times

When we talk about aprons, most of us have a clear image in our minds of aprons worn by housewives during the 1950's. You will be surprised to learn that they have actually been around for centuries. Craftsmen of the old days wore thick leather-made aprons to protect not only their clothes but also themselves from accidental piercing as they were handling all sorts of sharp instruments. The same is true for butchers, blacksmiths and welders. This habbit of wearing an apron is still being practiced today for the people in the said professions. 

The Rise of the Modern Aprons

Aprons have actually become a staple in a maid's clothing during the earlier centuries and a way to distinguish their status in the household. Most of the aprons then features pockets meant for the carrying of a lot of things from eggs to firewood.

In the 1950's, aprons became associated with homemakers. Wearing pearls and a frock dress and waiting for their husbands, the apron become yet another status symbol.

Culinary aprons, the aprons we know today, are designed for the same use - protection of clothes and for the absorption of the mess brought about by the performance of one's chores.

But aside from being practical, aprons have evolved into stylish garments and even lend a fun twist to cooking. There are plenty of designs and styles to choose from and instead of being status symbols, these aprons have become fashion statements.

A lot of businesses, especially those in the food and beverage industry; cafe, coffee shop, restaurants, take away food shop, etc, would benefit from the growing popularity of aprons. You can choose to have them customised with your brand logo or artwork for your daily promotional aprons staff wear or company gift

Promotional merchandise has always been part of any business' marketing strategy. After all, they are cost efficient and can be relied on to boost your brand recognition. If you are still sceptical about the efectiveness of these branded products as advertising tools, you will soon find yourself changing your mind after reading these

interesting facts about promo items

1. Promotional products are effective in generating new business. In fact, 1 out of 3 people are more likely to do business with your company after receiving a corporate gift from you. This number also increases when the business gift is innovative or unique.

2. 90 percent of consumers remembers the brand on the promo item. If you can consider such high percentage, you will realize why customised merchandise makes excellent advertising tools. Such recall can be explained by the regular use of the product and constantly seeing your brand when the item is use.d

3. Consumers are likely to keep corporate gift for 6 months or longer. This means continuous exposure for your brand at no extra cost. Compared to other marketing mediums such as print or television, you certainly get to enjoy more savings while hitting your target in terms of brand visibility.

4. Consumers are less annoyed with promo products as compared to pop up ads and TV commercials. This is for the simple reason that the items given out as corporate gifts are quite useful and practical. In fact, 81 percent of recipients keep the promo product because of they are useful. Take for instance branded reusable tote bags and drink bottles. Need we say more?

5. All businesses whether start up or big corporations make use of promotional produts. It doesnt matter if you are small business, custom merchandise should always be a huge part of your marketing campaign. Even with a small budget, you will be surprised at how far they can go in terms of sending your brand message across.